Holiday greetings by postcard or phone?1. August 2023 Published by Jana Greyling
According to a Bitkom survey, when homesickness becomes too much on holiday, German summer holidaymakers prefer to reach for their phones to chat with loved ones back home about how great the holiday is, how wonderful the food, how beautiful the sea. Exactly 73 percent use their smartphone or telephone for this purpose and 70 percent use a messenger service. What is out: sending greetings by email, only 2 percent of those surveyed still do that. Postcard apps have also passed their zenith. The time of greeting cards that can be designed by smartphone and then sent by post via the app provider seems to be over. Just 9 per cent use this service.
Surprisingly, despite WhatsApp and Messenger, holiday greetings are still sent by postcard. The classic, the greeting card from the holiday with the beautiful, kitschy beach motifs or sights is still very popular. 51 percent of those surveyed who are planning a summer holiday this year want to send their greetings by postcard. And it’s not just the baby boomers who are doing it. Every second person between the ages of 16 and 29 also wants to reach for the pen. That’s a similarly high figure as among the over-65s at 55 percent. Via a social network, such as Facebook, Twitter, Instagram or TikTok, 45 percent of summer holidaymakers say hello, and 40 percent already do so via video telephony.
To ensure that the holiday chat with family and friends via Facebook Messenger or WhatsApp also works stress-free on the beach, you should opt for an outdoor smartphone, especially for your holiday. They are robust, dustproof and waterproof and have no problem with sand. Like the Gigaset GX4. The GX4 withstands extreme temperatures, and it is waterproof up to 1.5 metres for 30 minutes. Plenty of time for holiday chats via Messenger from the beach with great panoramic pans, close-up shots of the kids in the waves on the beach. The GX4 is a quality product “Made in Germany” and stands for robustness, durability and holiday fun.